Lynn Chen
Director Of Consumer Growth at NetEase Inc. (Yanxuan)
Guangzhou City, Guangdong Province, United States
Summary
🤩
Rockstar🎓
Top SchoolLynn Chen is a consumer growth leader with eight years of experience driving user acquisition and retention for major Chinese e-commerce and consumer brands, currently serving as Director of Consumer Growth at NetEase Yanxuan. She combines an analytical foundation in statistics and an MBA from Chicago Booth with hands-on marketing and strategy execution—ranging from new-customer acquisition leadership at VIPSHOP to marketplace insights at Whirlpool. Lynn has a track record of scaling growth teams and running data-informed campaigns, and earlier consulting roles show she excels at cross-functional program delivery that reduced costs and improved collaboration. Based in Guangzhou, she brings a rare blend of rigorous quantitative training, strategic brand thinking, and practical experience launching and optimizing customer funnels at scale.
8 years of coding experience
2 years of employment as a software developer
Master of Business Administration (MBA), Marketing, Strategy, Econometrics and Statistics, General Management, 3.8, Master of Business Administration (MBA), Marketing, Strategy, Econometrics and Statistics, General Management, 3.8 at The University of Chicago Booth School of BusinessBachelor of Science (Double Degree), Statistics, 3.3, Bachelor of Science (Double Degree), Statistics, 3.3 at Peking University
Chinese, English
Github Skills (60)
webgl10
vulkan10
3d-graphics10
gles10
glfw10
sdl10
urho3d10
rendering10
cross-platform10
metal10
api10
angelscript10
asset-pipeline10
engine10
bgfx10
Programming languages (6)
Github contributions (5)
aimoonchen/entt
May 2023 - Mar 2025
Gaming meets modern C++ - a fast and reliable entity-component system (ECS) and much more
Contributions:16 pushes in 1 year 10 months
aimoonchen/bgfx
Dec 2021 - Jul 2023
Cross-platform, graphics API agnostic, "Bring Your Own Engine/Framework" style rendering library.
Contributions:17 pushes in 1 year 7 months
apigamedevagnosticgame-developmentframework-engine
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