Mada Seghete
Co-founder, CEO, Marketing AI Engineer at Upside
San Francisco Bay Area United States
Summary
👤
Senior🎓
Top SchoolMada Seghete is a founder-operator and marketing AI engineer with 12 years of experience building growth-driven products for B2B and mobile businesses. As Co-founder and CEO of Upside she leads development of revenue attribution and intelligence that surfaces what truly influenced enterprise deals across marketing, sales, partnerships and customer success. Prior to Upside she co-founded and scaled Branch—leading global marketing, podcasts and international expansion—and now serves on its board while investing through XFactor Ventures. A Stanford instructor and MBA, she blends hands-on technical roots in engineering with go-to-market strategy and a knack for turning messy multi-touch data into clear action. Less obvious: she pairs operator-level product chops with creative channels expertise, evidenced by a long-running podcast and featured mobile product launches.
12 years of coding experience
16 years of employment as a software developer
Colegiul Ferdinand I BacauMaster of Business Administration (MBA) Entrepreneurship/Entrepreneurial Studies, Master of Business Administration (MBA) Entrepreneurship/Entrepreneurial Studies at Stanford University Graduate School of BusinessHigh School Diploma, High School Diploma at Colegiul Național „Mihai Viteazul” BucureștiBS Electrical and Computer Engineering Minor in CS, BS Electrical and Computer Engineering Minor in CS at Cornell UniversityMS Management Science and Engineering, MS Management Science and Engineering at Stanford University
English, Romanian, Spanish, Italian, German, French
Stackoverflow
339reputation
15kreached
2answers
0questions
Github Skills (16)
deep-linking9
cordova-ios9
phonegap9
sdk7
cordova7
cordova-plugin7
itunes6
ios6
android6
iphone6
ionic5
react-native4
ipad2
mobile2
ionic-cordova2
Programming languages (2)
Github contributions (4)
KindredPrints/KindredPrints-iOS
Apr 2014 - Apr 2014
Contributions:6 commits in 15 days
ipadiphonepaidswiftios
rpiprint/kindred-orig-KindredPrints-Android
Apr 2014 - Apr 2014
Contributions:3 commits in 1 day
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