Manik Rana
Director Of Demand Generation
Mountain View, California, United States
Summary
🤩
Rockstar🎓
Top SchoolManik Rana is a demand generation leader with 8 years of experience scaling B2B growth programs and turning complex data into clear customer acquisition strategies. Currently Director of Demand Generation at DataVisor in Mountain View, he blends hands-on analytics, advanced Excel/SQL, and programmatic ad expertise to optimize revenue, conversion rates, and ROI. He pairs strategic GTM planning with execution across paid and organic channels, previously building and leading demand and digital teams at FrontAd Media and VisitorsCoverage. Unusually for a marketer, he contributes to open-source engineering projects—improving UI histogram visualizations for Prometheus and expanding Go test suites for Vitess—bringing product-minded technical depth to marketing technology. A Kellogg executive program alum with front-end and digital marketing nanodegrees, he’s comfortable bridging engineering, analytics, and creative teams to ship measurable growth. Based in Silicon Valley, he favors pragmatic experimentation and data-driven storytelling to drive scalable, repeatable demand.
7 years of coding experience
11 years of employment as a software developer
Front End Developer Nanodegree Computer Programming/Programmer General, Front End Developer Nanodegree Computer Programming/Programmer General at UdacityKellogg School of ManagementApeejay Stya Education (Svran Foundation)Bachelor of Technology - BTech Electronics and Communications Engineering, Bachelor of Technology - BTech Electronics and Communications Engineering at Guru Gobind Singh Indraprastha University
English, Hindi
Stackoverflow
1reputation
0reached
0answers
0questions
Github Skills (17)
monitoring10
testing10
time-series10
histogram10
ui-design10
uid10
go10
prometheus10
front-end-development10
react10
metric10
javascript9
databases9
database9
kubernetes-pods8
Programming languages (15)
Github contributions (5)
prometheus/prometheus
Feb 2024 - Feb 2025
The Prometheus monitoring system and time series database.
Role in this project:
Back-end Developer & UI Developer
Back-end Developer & UI DeveloperContributions:113 reviews, 16 PRs, 199 comments in 1 year
Contributions summary:Manik primarily contributed to the Prometheus monitoring system's UI components, specifically focusing on adding and improving histogram visualizations within the table view. They implemented a native histogram chart using React, enhancing data presentation and user interaction. Further contributions included improvements to the histogram rendering logic, optimization, and bug fixes for edge cases, improving the accuracy and usability of the UI. Additionally, they implemented functions to generate the created timestamp for OpenMetrics format.
time-series-databaseprometheus-exporterseries-databasealertingdatabase
vitessio/vitess
Dec 2023 - Feb 2024
Vitess is a database clustering system for horizontal scaling of MySQL.
Role in this project:Backend Developer & Test Automation Engineer
Backend Developer & Test Automation EngineerContributions:28 reviews, 16 PRs, 46 comments in 2 months
Contributions summary:Manik primarily contributed to the project by adding and expanding test suites across various Go packages. These tests cover core functionalities such as protocol buffer utilities, JSON handling, and mathematical utility functions. Furthermore, the user added tests for the `go/vt/hook` package, showcasing knowledge of the project's internal mechanisms. The user also modernized existing tests to better align with modern testing standards.
mysqltidbhorizontal-scalingsqlvitess
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