Maria Yordanova is a data analyst with nine years of cross-functional experience blending marketing intelligence, consumer psychology, and quantitative analysis. Currently completing an MSc in Marketing Intelligence at the University of Groningen, she translates complex consumer data into actionable insights for clients across fintech and media, most recently at Not selling liquid and Annalect Netherlands. Her background in international business and roles at a crypto-focused FinTech and startup accelerator give her a rare mix of technical analysis and product-facing marketing experience. Skilled in statistical problem solving and research methods, she also has hands-on experience teaching and supporting quantitative analyses, which sharpens her ability to communicate findings to non-technical stakeholders. Based in Amsterdam, Maria brings curiosity-driven rigor to experiments and segmentation work, often connecting behavioral theory to practical marketing decisions.
9 years of coding experience
2 years of employment as a software developer
Msc Marketing intelligence, Marketing Research, Msc Marketing intelligence, Marketing Research at University of Groningen
Business/Office Automation/Technology/Data Entry, Business/Office Automation/Technology/Data Entry at Aarhus BSS - Aarhus University
Contributions:14 PRs, 28 pushes, 2 branches in 12 days
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