Independent Digital Analytics Consultant at Freelance
Utrecht, Netherlands
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Summary
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Senior
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Top School
Martijn Van Vreeden is an independent digital analytics consultant with over 15 years’ experience helping organizations extract actionable value from digital data. He specializes in implementing robust data strategies and tag management systems within complex enterprises, with proven deployments at companies like Aegon and Nationale Nederlanden. Martijn blends strategic insight with hands-on execution, coaching digital teams and driving conversion optimization across web platforms. He founded MeasureCamp Amsterdam and contributes to DDMA, reflecting a commitment to community-driven knowledge sharing and practical innovation. Based in Utrecht, he brings a pragmatic, collaborative style that turns complex measurement challenges into measurable business outcomes. Anecdotally, his background spans international marketing and project leadership, giving him a rare combination of analytical rigor and commercial empathy.
9 years of coding experience
2 years of employment as a software developer
Bachelor Marketing Management, Bachelor Marketing Management at HU University of Applied Sciences Utrecht (Hogeschool Utrecht)
Google Tag Manager integration for Hugo static websites
Contributions:8 commits, 1 PR, 7 pushes in 1 year
google-tag-managerhugotag-manager
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Martijn Van Vreeden - Independent Digital Analytics Consultant at Freelance