Summary
Martin Kool is a seasoned technologist and entrepreneur with 13+ years of experience blending software engineering, product design, and customer engagement. Based in Amsterdam, he wears multiple hats as Loyalty & Engagement Strategist at Eidra, long-time Partner and Software Engineer at Q42, and founder of 42 Puzzles, demonstrating a rare mix of strategic marketing insight and hands-on engineering. He co-founded LessonUp and has a proven track record turning playful, user-centric ideas into lasting products and partnerships. Comfortable across the stack, Martin focuses on building loyalty-driven experiences that scale while keeping the product delightful. His career shows a pattern of founding and sustaining ventures, suggesting he thrives at the intersection of technical craft and business growth. Outside of work he signals a passion for hobbies, hinting at a creative, curiosity-driven approach to problem solving.
13 years of coding experience
3 years of employment as a software developer
Amsterdam University of Applied Sciences
Vellesan College