Martin Sookael is a serial founder and CEO with 12 years of experience building product-led startups that bridge technology and everyday business needs. He founded CostPocket to streamline receipt capture and accountant workflows after winning a FinTech hackathon, and has a history of launching community and municipality-focused platforms. Comfortable wearing both technical and marketing hats, he moves from concept and team-building to product launches and scaling operations. His background includes leading web development and creative projects—from enterprise website management to directing a multidisciplinary musical production—reflecting a blend of technical rigor and creative leadership. Based in Estonia, he combines pragmatic startup execution with a knack for turning hackathon prototypes into market-ready services.
Contributions:65 releases, 20 commits, 1 PR in 1 year 9 months
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