Martina B is an experienced SaaS go-to-market leader with nine years in data, analytics, and experience management roles across Qualtrics, Qlik, and Talent Intelligence platforms. She specializes in translating complex analytics and brand/product experience solutions into measurable revenue and client outcomes for financial services and enterprise accounts. A former global key account director with a background in licensing and GIS software sales, she blends strategic account leadership with hands-on sales development and team coaching. Martina holds an M.A. in Organizational Leadership and pairs that academic grounding with practical expertise in training, change management, and leadership support. Currently on a professional sabbatical, she’s carving out space to reset—an intentional move that reflects her focus on sustainable leadership and high-impact performance.
9 years of coding experience
24 years of employment as a software developer
Master of Arts (M.A.) Organizational Leadership, Master of Arts (M.A.) Organizational Leadership at Chapman University
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