Summary
Mat Reiss is a Product-focused Technical SEO consultant with 11 years of experience applying data-driven product management to organic growth for companies like CarGurus and DoorDash. He combines an MBA and an MS in Data Science to translate technical SEO into measurable product outcomes, driving significant traffic and UGC growth at scale. As a founder and former product lead, he’s comfortable shipping consumer-facing features, building teams, and working hands-on with engineers to demystify the “black box” of search. Now freelance in Boston, he helps smaller businesses punch above their weight in Google rankings by applying product rigor to crawlability, content strategy, and measurement. Colleagues describe him as fiercely curious and concise—traits that show up in his pragmatic, hypothesis-driven approach to SEO.
11 years of coding experience
10 years of employment as a software developer
Master of Data Science - MSDS Data Science, Master of Data Science - MSDS Data Science at The University of Texas at Austin
Bachelor of Arts - BA in Physics Economics, Bachelor of Arts - BA in Physics Economics at Brown University
Master of Business Administration - MBA, Master of Business Administration - MBA at University of Virginia Darden School of Business