Matheus Santos
Especialista I - Performance Programa Fidelidade at Grupo Boticário
São Paulo, Brazil
Summary
🤩
Rockstar🎓
Top SchoolMatheus Santos is a data-driven performance specialist with 4 years of experience turning complex business and marketing data into actionable growth strategies across ecommerce and acquisition channels. Currently leading loyalty program performance at Grupo Boticário, he combines hands-on ETL and dashboarding skills with commercial operations design to improve predictability and revenue. His background spans marketing automation that helped generate multimillion-dollar outcomes, CRM and pipeline structuring, and building KPI-driven playbooks that align marketing and sales. Comfortable with integrations (APIs, Zapier/Make/n8n) and data quality practices, he often acts as the technical bridge between stakeholders and engineering. Colleagues know him for breaking things intentionally—rapid experimentation to uncover weak points before they reach production. Based in São Paulo, he complements technical expertise with a pragmatic focus on process automation and measurable business impact.
4 years of coding experience
North Paraná University
English, Portuguese, Spanish
Github Skills (24)
react-component-library10
radix-ui10
radix10
ui-components10
css10
nextjs10
tailwind10
shadcn-ui10
tailwindcss10
react10
framer-motion9
dos8
api6
next-intl6
typescript6
Programming languages (3)
Github contributions (5)
matheussatoshi/www.matheusscode.com
Sep 2024 - Mar 2025
My personal website ❤️
Contributions:2 releases, 17 PRs, 38 pushes in 6 months
i18nnext-intlnextjsnotionshadcn-ui
matheusscode/matheusscode
Sep 2022 - Jul 2024
Contributions:38 pushes, 1 branch in 1 year 9 months
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