Matt Kendall
Principal Architect at Index Exchange
Philadelphia, Pennsylvania, United States
Summary
🤩
Rockstar🎓
Top SchoolMatt Kendall is a battle-tested technology leader and Principal Architect with over 15 years of ad‑tech experience, currently based in Philadelphia. He combines hands-on engineering—authoring the widely used open-source Prebid.js header bidding library—with senior leadership roles including CTO and Head of Engineering where he scaled teams, product, and infrastructure. Matt has a track record of building high‑velocity organizations and resilient real‑time systems (99.99% uptime) while reducing cloud spend and leading large post‑merger integrations. His contributions to Prebid.js focus on core ad serving and bid management, evidencing deep front-end and adtech protocol expertise beyond executive strategy. Comfortable both shipping code and running engineering at scale, he excels at translating complex ad ecosystem requirements into pragmatic, testable systems. He also brings a practical eye for hiring and operational processes, having redesigned recruiting and compensation practices to support rapid growth.
10 years of coding experience
16 years of employment as a software developer
B.S. Computer Engineering Technology, B.S. Computer Engineering Technology at DeVry University
Github Skills (6)
javascript10
front-end-development10
header-bidding10
prebid10
adaptor8
adapter8
Programming languages (6)
Github contributions (5)
prebid/Prebid.js
Aug 2015 - Feb 2022
Setup and manage header bidding advertising partners without writing code or confusing line items. Prebid.js is open source and free.
Role in this project:
Front-end Developer
Front-end DeveloperContributions:35 releases, 45 reviews, 347 commits in 6 years 7 months
Contributions summary:Matt primarily made changes to the `src/prebid.js` file, indicating a focus on the core functionality of the Prebid.js library. The commits involve changes related to ad serving, bid management, and targeting configurations. The user also worked on setting targeting keys, including fixing an issue with incorrect upper-casing. The user's commits suggest they contributed to bug fixes and potentially improvements to the core features of the library.
headerprebidjavascriptconfusingbidding
mkendall07/amphtml
Feb 2016 - Aug 2019
Contributions:35 pushes, 8 branches, 3 tags in 3 years 6 months
html-sourceampmore-infoamp-html
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