Matt Woods is a Senior Product Manager specializing in product-led growth with 11 years of experience turning experimentation into measurable activation and revenue gains for SaaS and real estate tech. He’s shipped impactful onboarding and personalization experiments at Coda and led growth squads at Tailwind that drove large lifts in retention, engagement, and mobile revenue. At Digible he built marketing systems to modernize multifamily property marketing, and he now focuses on experimentation and PLG at Apollo.io’s end-to-end sales platform. Equally fluent in growth marketing and front-end development, he combines data-driven frameworks with hands-on hacks to move metrics quickly. He also curates “Just The Good Parts” book notes, signaling a continual appetite for the principles behind top-performing internet businesses.
11 years of coding experience
6 years of employment as a software developer
Augustine Christian Academy
Bachelor of Arts (B.A.) Public Relations, Bachelor of Arts (B.A.) Public Relations at University of Oklahoma
Contributions:9 PRs, 17 pushes, 12 branches in 1 year 3 months
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Matt Woods - Senior Product Manager, Growth at Apollo.io