Matthew Kuyvenhoven
Marketing Manager at GreenMark Equipment
Grand Rapids, Michigan, United States
Summary
👤
Senior🎓
Top SchoolMatthew Kuyvenhoven is a data-driven marketing manager with eight years of experience building and leading creative teams across dealership and manufacturing sectors. Currently steering multi-channel strategy for a John Deere dealership, he blends analytics from CRM, ERP, and GA4 with hands-on creative execution in advertising, email automation, and UI/UX. Previously, he grew repeat customer interactions and lifted sales by 40% at a manufacturing firm while running in-house design, HTML/CSS-driven email builds, and product-focused UX work. Comfortable translating technical business systems into measurable marketing tactics, he regularly partners with cross-functional leaders and vendor partners to align promotions and customer journeys. Known for a pragmatic, flexible leadership style, he keeps a sense of humor under pressure and favors solutions that pair creative craft with clear ROI.
8 years of coding experience
Calvin College
Github Skills (3)
compass9
truth3
single-source1
Programming languages (3)
Github contributions (5)
bcgov/workbc-main
May 2022 - Dec 2022
Contributions:88 reviews, 224 commits, 444 PRs in 7 months
bcgov/workbc-cc
Jul 2022 - Mar 2025
WorkBC Career Compass project
Contributions:12 reviews, 75 PRs, 92 pushes in 2 years 9 months
workbccompass
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