Maxim Vetrov is a Senior Product Designer with 8 years’ experience crafting cohesive visual systems and end-to-end product experiences for B2B and B2C startups worldwide, now based in Bali. He consistently builds and maintains token-based design systems, unifies mobile and web ecosystems, and has a track record of enabling product teams to move faster—e.g., creating a system that let a Product Owner produce mockups independently. His work spans brand identity, adaptive landing pages, App Store optimization (15–30% TTR improvements), and designing lightweight Telegram mini apps and AI-driven ad optimization flows. A hands-on mentor and process builder, Maxim has led design teams, reviewed outsourced talent, and translated complex features—like non-linear content editors—into intuitive interfaces. He pairs practical studio craft with a product-minded focus on measurable business impact.
8 years of coding experience
8 years of employment as a software developer
Специалист, Медиадизайн, Специалист, Медиадизайн at СПБГУКИ
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