Maxwell Da Silva is a product-minded VP of Engineering with 15+ years leading large, distributed cross-functional teams to build high-scale consumer and merchant platforms, currently at Shopify. He has a proven track record driving architecture refreshes and cultural change to prioritize collaboration, velocity, and customer focus across organizations serving hundreds of millions of users and billions of requests per day. Maxwell blends deep technical hands-on experience in mobile, video, and backend systems with executive leadership roles at Lyft and The New York Times where he led teams of 100–200+ engineers. He is an active open-source contributor (notably to the Clappr web media player) and the author of Redis Essentials, reflecting a commitment to tooling and performance. Educated through executive and technical programs at MIT Sloan, Columbia Journalism, and NYU ITP, he pairs strategic vision with practical engineering craftsmanship. Based in Miami Beach, he’s known for scaling hiring and leadership pipelines while still rolling up his sleeves to deliver product and platform improvements.
15 years of coding experience
14 years of employment as a software developer
Master's degree - ITP - Interactive Telecommunications Program, Emerging technologies, Master's degree - ITP - Interactive Telecommunications Program, Emerging technologies at New York University
Computer Science, Computer Science at Pontifícia Universidade Católica do Rio Grande do Sul
Fellow, Punch Sulzberger Executive Leadership Program, Fellow, Punch Sulzberger Executive Leadership Program at Columbia University - Graduate School of Journalism
Executive Certificate, Management and Leadership, Executive Certificate, Management and Leadership at Massachusetts Institute of Technology - Sloan School of Management
Systems Analyst, Systems Analyst at Universidade Gama Filho
An extensible, plugin-oriented, HTML5-first media player for the web
Role in this project:
Front-end Developer
Contributions:39 commits, 15 PRs, 1 push in 1 month
Contributions summary:Maxwell primarily contributed to the Clappr project by fixing and refactoring code related to the media player's settings and control elements. Their commits focused on ensuring proper attribution and preventing the passing of settings by reference. Additionally, they addressed issues with the media control's volume settings and updated the demo page. Furthermore, they worked on refactoring and removing dependencies, such as replacing lodash.assign with $.extend.
Contributions:26 commits, 5 pushes, 1 comment in 2 years 6 months
backendredis
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