Merv Barrett is a founder and product-driven entrepreneur with 12 years of experience building digital marketing and real estate technology businesses from Perth, Australia. After a decade selling premium waterfront property he taught himself internet marketing and turned a personal need for a scalable, easy-to-use listings system into Easy Property Listings, a widely adopted WordPress plugin launched in 2014. He combines hands-on web design, SEO, PPC and WordPress development with real-world sales and auction expertise, having been involved in over 700 transactions and driven high-performing marketing campaigns. Merv also runs Real Estate Connected, an agency focused on practical, results-oriented online strategies for real estate professionals. Notably, his background in print and production management led him to build productivity systems and lightweight software before moving fully into web products, reflecting a pragmatic, systems-first approach to product design. He’s passionate about helping agents and developers make a living from online real estate tools and scaling solutions that simplify complex workflows.
12 years of coding experience
10 years of employment as a software developer
Real Estate Auction Mastery, Real Estate Auction Mastery at Highground
Internet Marketing and Niche Targeting, Internet Marketing and Niche Targeting at Online Dominance
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