Summary
Michael Vitale is a Principal Product Designer based in New York with over 15 years of experience crafting intuitive, commerce-driven experiences from concept to launch. He has led design teams and cross-functional initiatives at Peacock, Meta, and Walmart, and previously shaped large retail properties at Jet and Quidsi/Amazon, driving measurable improvements in conversion and content strategy. Michael blends information architecture and UX leadership—building templates, tooling, and design systems that scale across platforms and marketing campaigns. He’s comfortable partnering with brand teams (notably launching the Apple store on Jet) as well as engineering and research to validate decisions through testing. Known for turning complex business requirements into clean, user-centered flows, he brings a pragmatic, metrics-minded approach to creative problem solving.
10 years of coding experience
16 years of employment as a software developer
BA Graphic design computer graphics, BA Graphic design computer graphics at The College of New Jersey