Summary
Michael Williams is a Senior Growth Analyst and Content Marketing Product Lead with 16 years' experience turning editorial intuition into evidence-driven systems for high-traffic learning platforms. At Envato he built reporting pipelines, customizable dashboards and lightweight tooling that enabled editors to self-serve SEO, CRO and experiment analysis, helping grow Tuts+ and its YouTube presence dramatically. Equally at home producing tutorials and screencasts as he is writing SQL, R and Python automation, he delights in starting scrappy and scaling measurement sensibly as teams mature. He also prototypes productivity-enhancing automations (browser extensions, data-pullers) and has been experimenting with Copilot, ChatGPT and local LLMs to accelerate prototyping and analysis. A first-class Maths & Physics graduate from Warwick, he combines rigorous quantitative thinking with hands-on editorial craft and a knack for making complex workflows teachable.
16 years of coding experience
Bachelor's degree, Mathematics and Physics, 1st, Bachelor's degree, Mathematics and Physics, 1st at University of Warwick