Summary
Michał Szachniewicz is a founder and Managing Director with 10 years of experience combining FMCG product innovation and business management. As Co‑Founder of Hustle Bars he helped bring to market a category‑defining protein bar that pairs sports nutrition (18g protein, 5g creatine, electrolytes) with mainstream FMCG attributes like high fibre, gluten‑free formulation and vegan award recognition. Trained at the University of Liverpool with a First Class BA in Business Management, he blends commercial strategy, product development and brand growth. He also engages with AI engineering on GitHub, reflecting a technical curiosity that informs data‑driven decisions and operational efficiency. Colleagues describe him as entrepreneurial and detail‑oriented, able to translate nutritional science into scalable retail propositions. He remains focused on expanding distribution and innovating at the intersection of performance nutrition and consumer trends.
10 years of coding experience
Bachelor of Arts - BA Business Management, Bachelor of Arts - BA Business Management at University of Liverpool