Michelle Bush
Sr Product Marketing Mgr, Spatial Data Management In ArcGIS
Paris, Ile-de-France, United States
Summary
👤
Senior🎓
Top SchoolMichelle Bush is a seasoned product marketing leader with nine years in enterprise software marketing and a decade-plus background in delivering high-impact campaigns across GIS, events, and publishing. Since 2018 she has led product marketing for Spatial Data Management in ArcGIS at Esri, aligning cross-functional teams to define positioning and drive adoption for core capabilities like Utility Network, Parcel Fabric, and Data Pipelines. She previously spearheaded launches such as ArcGIS StoryMaps and ArcGIS Enterprise on Kubernetes, combining technical fluency with go-to-market strategy to generate measurable revenue and user engagement. Michelle’s early career at National Geographic honed her skills in subscriber marketing, event production, and creative partnerships—experience she leverages to tell unified product stories that resonate across technical and nontechnical stakeholders. Based in Paris, she pairs analytical rigor with hands-on content creation and team leadership, uniquely positioned at the intersection of GIS product strategy and customer-facing storytelling.
9 years of coding experience
4 years of employment as a software developer
Bachelor of Arts (BA), Communications, Bachelor of Arts (BA), Communications at University of California, DavisUniversity of SussexRedlands East Valley
Github Skills (7)
react9
javascript9
nodejs9
css8
math7
codebase6
certification3
Programming languages (2)
Github contributions (5)
baohien97/baohien97.github.io
May 2017 - May 2024
Contributions:99 pushes, 1 branch in 7 years 1 month
baohien97/AUC-AdvProb-Pyret
Mar 2018 - Dec 2020
Contributions:3 pushes, 1 branch in 2 years 9 months
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