Summary
Mike Macintosh is a principal and customer retention strategist with 14+ years focused on turning installed bases into predictable revenue through retention, renewals, upgrades and cross-sell programs. He has built and led customer advocacy functions at scale across companies including SonicWall and Dell Software Group, driving renewal improvements from the 60% range to over 80% and generating dramatic uplift in upgrade revenues. As founder of KGC Advisers and multiple startups, he blends hands-on program execution with consulting rigor to align marketing, sales and product around installed-base growth. Based in Los Gatos, he pairs a deep enterprise marketing pedigree from Oracle and Apple with an uncommon habit of treating existing customers as known, addressable audiences rather than anonymous prospects.
14 years of coding experience
24 years of employment as a software developer
B.S. Economics and Political Science, B.S. Economics and Political Science at Santa Clara University