Mikul Bhatt

Director Of Engineering - Monetization Platform

California, United States
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Summary

👤
Senior
🎓
Top School
Mikul Bhatt is a results-driven engineering leader with 10+ years building large-scale, privacy-first monetization and video platforms at Yahoo, now directing a 25-person Ads Monetization org that manages $2B+ in annual revenue and serves 500M+ users. He architected Yahoo’s Prebid header bidding from scratch in three months, shifting adoption from 40% to 80% and driving >$129M incremental revenue, and has expanded the stack across identity, measurement, ML-driven auctions, and agentic advertising to unlock another ~$400M. A founding member and technical committee lead of the Ad Context Protocol, Mikul helps define industry standards for LLM-native advertising and autonomous agents while maintaining GDPR/CCPA-compliant clean-room architectures processing 500B+ monthly transactions. His background includes delivering sub-200ms live sports streaming at 5M+ concurrent viewers, a patented approach to live stream synchronization, and building cross-platform SDKs used on 100M+ devices—evidence of blending deep systems-level engineering with product-facing execution.
code10 years of coding experience
job3 years of employment as a software developer
bookBachelore of Technology, Informtion Technology, Bachelore of Technology, Informtion Technology at Nirma University
bookUniversity of Georgia
bookMaster of Science, Software Engineering, Master of Science, Software Engineering at Santa Clara University
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Github Skills (16)

media-player8
extensible8
kotlin8
player8
android7
java7
exoplayer7
renderer6
sdk6
sdk-android4
android-sdk3
android-development2
artifactory2
binaries2
android-apps2

Programming languages (1)

Java

Github contributions (5)

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Public Android implementation of the OneMobileSDK main video renderer... demonstrating how customers can implement their own custom video renderer.
Contributions:1 release, 4 PRs, 2 pushes in 2 years 4 months
renderercustomersandroidvideo
mikulbhatt/SimpleTodo

Feb 2017 - Feb 2017

Contributions:2 pushes, 1 branch in 1 day
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Mikul Bhatt - Director Of Engineering - Monetization Platform