Murat Yıldırım
Turkey & North Africa-Levant Analytics Leader & Route To Market AME Commercial Leader at NielsenIQ
Istanbul, Istanbul, Türkiye Turkey
Summary
👤
Senior🎓
Top SchoolMurat Yıldırım is a seasoned analytics and commercial leader with 10+ years building and scaling sales, trade and advanced-analytics practices across Turkey, Eastern Europe, North Africa and the Levant at NielsenIQ. He blends deep expertise in pricing, promo and distribution optimization with hands-on experience delivering Media and Trade ROI, assortment and shelf solutions that drive double-digit growth. As a former Innovation and Consultancy lead he translates complex big-data insights into actionable route-to-market and go-to-market strategies for CPG and retail clients. Murat is comfortable operating at C-suite level while also leading cross-border teams to execute tactical analytics and forecasting projects. Based in Istanbul with an Industrial Engineering background from Sabanci University, he’s known for pairing rigorous analytical frameworks with pragmatic commercial execution. A detail that often surprises colleagues: he has progressed from junior data management roles to regional analytics leadership by consistently turning store-level data into measurable business outcomes.
10 years of coding experience
Bachelor's Degree, Industrial Engineering, Bachelor's Degree, Industrial Engineering at Sabanci University
Github Skills (18)
nodejs6
php6
windows6
cloudflare-pages5
javascript5
nextjs4
menu3
external3
socket-io-client3
socket3
mysqli3
socket-io2
cpp2
touchbar2
api2
Programming languages (3)
Github contributions (5)
xMuratY/XMMysqli
May 2018 - Apr 2019
Contributions:29 commits, 20 pushes, 1 branch in 11 months
phpmysqli
xMuratY/FacebookChecker
Jun 2020 - Feb 2021
Contributions:2 releases, 5 commits, 4 pushes in 8 months
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