Summary
Natalia Larina is a Senior Product Designer with over a decade of cross-industry experience crafting data-informed, user-centric products across gaming, FinTech, EdTech, and SaaS while working from Ukraine to Amsterdam. She combines strategic design thinking with hands-on UX research and visual execution, leading teams and projects from concept to launchโmost notably accelerating a global product to 350M users and designing Brainly Tutor that delivered 10k sessions in two months. Natalia excels at turning ambiguous problems into measurable outcomes, having lifted conversions and feature adoption through targeted experimentation and market research. Her background in behavioral design and fine arts, paired with technical consulting experience, gives her a rare blend of analytical rigor and visual storytelling that improves both business metrics and user delight.
10 years of coding experience
13 years of employment as a software developer
Academic drawing painting, Academic drawing painting at Vinnytsia Art School
Behavioral Design, Behavioral Design at Hyper Island
Master's degree Mechanical Engineering/Mechanical Technology/Technician, Master's degree Mechanical Engineering/Mechanical Technology/Technician at Vinnytsia National Technical University
Ukrainian, English, Polish