Noemi M
Product Lead at Banco Itaú
São Paulo, São Paulo, Brazil
Summary
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Senior🎓
Top SchoolNoemi M is a product leader and neuroscientist with 8+ years of experience building data-driven, user-centric products across fintech, martech/adtech, e-commerce and edtech. At Itaú Unibanco she leads multidisciplinary teams to design and scale Data-as-a-Product initiatives, create analytics labs, and operationalize data product lifecycles while enabling reuse and finops across domains. Her background in cognitive neuroscience informs a research-led approach to UX, experimentation and behavioural analytics, helping teams translate cognitive insights into measurable product improvements. She has a track record of launching new revenue streams through strategic partnerships and product-led growth, and has mentored hundreds of professionals in data and product practices. Comfortable at the intersection of research, design and engineering, she brings scientific rigor to product decisions and a curiosity for gaming and human-computer interaction that surfaces in her work. Based in São Paulo, she pairs enterprise-scale delivery experience with a knack for rapid experimentation and evidence-driven scaling.
9 years of coding experience
4 years of employment as a software developer
Bachelor of Engineering - BE, Electrical and Electronic Engineering, Bachelor of Engineering - BE, Electrical and Electronic Engineering at University of East LondonPostgraduate Program, Computer Science, Postgraduate Program, Computer Science at Universidade Federal do ABCNeuroscience, Neuroscience at King's College London
Spanish, Dutch, French, English, PortugueseGithub contributions (3)
noemitsunaka/vtex-101
May 2020 - May 2020
Contributions:13 commits, 12 pushes, 1 branch in 1 day
noemitsunaka/ux-research
Feb 2020 - May 2021
Contributions:5 pushes, 1 branch in 1 year 3 months
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