Norbert Potocki is an impact-driven engineering leader with 12 years of experience, currently heading Commerce Growth Intelligence at Meta where he leads multi-team ranking engineering to drive acquisition, activation, and retention across Marketplace, Shops, and other commerce surfaces. He specializes in 0-to-1 initiatives and scaling mid-to-large engineering organizations, applying practical machine learning to recommendations, ranking, targeting, timing, and multi-channel optimization. Under his leadership the teams contributed to growing commerce to over one billion MAUs across Facebook commerce experiences. Previously he contributed to open-source observability work—improving test coverage and logging appenders in the widely used dropwizard/metrics project—which reflects his attention to reliable metric collection and production-grade quality. Based in San Francisco, he combines high-energy product focus with rigorous engineering discipline to turn growth levers into measurable outcomes.
:chart_with_upwards_trend: Capturing JVM- and application-level metrics. So you know what's going on.
Role in this project:
QA Engineer / Test Automation Engineer
Contributions:10 commits in 7 months
Contributions summary:Norbert's commits focused on refactoring and expanding test suites for the `metrics-log4j`, `metrics-logback`, and `metrics-log4j2` modules. This primarily involved adapting existing tests and creating new ones to cover the functionality of the `InstrumentedAppender` within different logging frameworks (Log4j 1.x, Logback, and Log4j 2.x). The changes include modifications to test assertions and the introduction of new tests to ensure consistent metric collection across various logging levels and configurations. The user updated the documentation for the Log4j 2.x appender and included test assertions that directly interacted with the `MetricRegistry`.
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Norbert Potocki - Head Of Commerce Growth Intelligence at Meta