Summary
Oliver Zeldin is a Director of Engineering based in London with 12 years of experience building large-scale machine learning and ads systems at Meta, currently leading 200+ engineers across Ads Targeting, Ads Quality, and Direct Response for multi-billion dollar revenue streams. He combines deep research roots—from a Stanford postdoc publishing in Nature, Science and PNAS—with product-focused engineering leadership, having previously led Commerce Relevance and launched core advertising solutions like ROAS and attribution products. Oliver is skilled at scaling cross-functional teams of engineers, researchers and PMs across international sites (London, Tel Aviv) to deliver state-of-the-art personalization and relevance systems. He brings uncommon domain fluency in both academic methods development (DPhil, MPhys, postdoc) and real-world adtech operations, enabling rigorous, data-driven solutions that directly impact business metrics. Known for setting teams up for long-term success and smooth succession, he blends hands-on technical strategy with mentorship and organisational design.
12 years of coding experience
6 years of employment as a software developer
DPhil St Cross College Methods Development for Biochemistry, DPhil St Cross College Methods Development for Biochemistry at University of Oxford
Technology and Innovation Strategy, Technology and Innovation Strategy at Saïd Business School, University of Oxford
Postdoc, Postdoc at Stanford University
English, French