Paras Singh
VP Digital Marketing at Zeeve
Noida, Uttar Pradesh, India
Summary
👤
Senior🎓
Top SchoolParas Singh is a digital marketing leader with 11 years of experience, currently serving as VP Digital Marketing at Zeeve, where he drives growth for an enterprise blockchain infrastructure SaaS helping teams build and manage decentralized apps. He previously led digital strategy and multi-channel programs at Biz2Credit and ran his own digital agency, blending hands-on execution with senior leadership. Paras combines an MBA in Marketing and postgraduate training in Digital Marketing & Analytics to translate technical product value into measurable demand and adoption. He pairs marketing strategy with practical developer empathy—evident from hands-on contributions to open-source SDKs (Box Java and Windows SDK) focused on authentication, download flows and token caching. Based in Noida, he is comfortable operating at the intersection of B2B SaaS, developer platforms, and enterprise sales cycles. Colleagues know him for turning complex technical capabilities into clear go-to-market motions that accelerate enterprise onboarding.
11 years of coding experience
5 years of employment as a software developer
University of DelhiHSC, Commerce, HSC, Commerce at St. Xavier School - DelhiMBA, Marketing, MBA, Marketing at IBS HyderabadDigital Marketing & Analytics, Digital Marketing & Analytics at Indian School of Business
English, Hindi
Github Skills (12)
netframework10
jwt-authentication10
javas10
api10
sdk10
csharp10
box-api10
apidoc10
java10
dotnet-core10
caching9
testing8
Programming languages (8)
Github contributions (5)
box/box-windows-sdk-v2
Sep 2015 - May 2018
Windows SDK for v2 of the Box API. The SDK is built upon .NET Framework 4.5
Role in this project:
Backend Developer
Backend DeveloperContributions:8 releases, 226 commits, 102 PRs in 2 years 8 months
Contributions summary:Paras primarily worked on adding support for Platform Enterprise to the Box Windows SDK, specifically focusing on integrating JWT authentication. Their contributions included creating a sample program for Platform Edition, adding timeout settings to the download stream functionality, and implementing support for creating enterprise users and managing their access. The user demonstrated knowledge of authentication mechanisms and integrating the SDK with the Box API.
apidotnetboxwindowsnet-framework
box/box-java-sdk
Dec 2015 - Jun 2016
The Box SDK for Java.
Role in this project:Back-end Developer
Back-end DeveloperContributions:1 release, 26 commits, 15 PRs in 5 months
Contributions summary:Paras primarily focused on enhancing the Box SDK for Java. Their contributions included adding functionality to retrieve download URLs, incorporating thumbnail image retrieval, and implementing an access token cache. These improvements involved modifying core classes like `BoxAPIRequest`, `BoxFile`, and `BoxDeveloperEditionAPIConnection`, ultimately improving the library's capabilities. The user also addressed code style issues and added comments to improve readability and maintainability.
boxbox-sdksdkjava11jar
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