Summary
Patrick Daly is a digital leader and founder with 15+ years of hands-on experience building customer-centric web and mobile experiences, MarTech stacks, and cloud migrations for enterprise brands. He has led teams of 100+ and managed multimillion-dollar budgets while driving product, UX, and engineering alignment at companies like GM Financial and Santander. Patrick combines technical depth in CMS, CDP, Adobe Experience Cloud, and WordPress with a pragmatic focus on deliverability, engagement, and accessibility. He also brings entrepreneurial grit from running freelance web practice and founding SaaS marketplace Go Sit Back, proving he can both architect large programs and ship small, revenue-generating products. Unusually for a digital exec, his academic background in criminal justice informs a methodical, investigative approach to risk, privacy, and compliance in digital operations.
15 years of coding experience
6 years of employment as a software developer
Bachelor's Degree, Criminal Justice, Bachelor's Degree, Criminal Justice at University of North Texas