Summary
Paul Herron is a seasoned business development and commercial leader with 13 years in the video games and digital distribution sector and over a decade driving revenue growth across EMEA, NA and APAC. Currently General Manager, APAC at Green Man Gaming after senior leadership roles at Humble Bundle, he has a track record of launching digital storefronts, negotiating major distribution deals, and scaling customer acquisition and retention programs. Known for combining strategic planning with hands-on execution, he consistently delivers YoY growth and identifies high-value partnerships from licensing to M&A. Based in the Greater Brisbane Area, he brings deep expertise in community-led product strategies and emerging market expansion—skills honed by repeatedly translating market insight into commercially successful launches.
13 years of coding experience
7 years of employment as a software developer