Paul James is a Senior Analytics Engineer with a decade of experience turning messy enterprise data into actionable insights, currently shaping analytics at Thryv. He blends hands-on data science curiosity—self-described as a data janitor and detective—with business acumen honed through marketing and HR analytics roles at Zippo, Blue Cross & Blue Shield of Alabama, and Mercedes-Benz. Comfortable bridging technical and nontechnical stakeholders, Paul has driven marketing measurement and benefits analytics programs that improved decision-making across distributed teams. Based in Huntsville, Alabama, he pairs a Master’s in Management/Marketing with practical experience implementing repeatable analytics processes and governance. He’s as focused on making data usable and auditable as he is on uncovering the subtle signals others miss.
10 years of coding experience
3 years of employment as a software developer
Master’s Degree Management/Marketing, Master’s Degree Management/Marketing at University of Alabama, Manderson Graduate School of Business
Bachelor’s Degree Marketing, Bachelor’s Degree Marketing at The University of Alabama
Contributions:32 commits, 52 pushes, 10 branches in 1 year 7 months
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