Peggy Rayzis is a founder and operator with a decade of experience helping devtools and AI startups scale through hands-on marketing leadership and product-led growth. Formerly Sr. Director of Developer Experience at Apollo GraphQL, she led a rebrand and website refresh that doubled CTR and conversions, grew enterprise signups, and trained over 25k developers while driving major open-source adoption for Apollo Client. She blends full-stack engineering chops—contributions to popular repos like apollo-client and apollo-cache-persist, TypeScript migrations, and React/React Native tooling—with GTM expertise for seed-to-Series B companies. Based in New York, Peggy runs Scale Advisors, offering fractional marketing leadership, growth strategy, and developer marketing execution for clients including LiveKit and Platformatic. Her background in both merchandising analytics and engineering gives her a rare lens for data-driven product positioning and developer-centric growth.
10 years of coding experience
8 years of employment as a software developer
Fullstack Software Engineering, Fullstack Software Engineering at Grace Hopper Academy
Bachelor of Arts (B.A.) History, Bachelor of Arts (B.A.) History at University of Pennsylvania
Contributions:60 commits, 47 PRs, 52 pushes in 6 months
Contributions summary:Peggy primarily focused on enhancing the Apollo Link State library. Their commits reveal significant changes to the `withClientState` API, including refactoring it to accept a configuration object and adding support for defaults. They also added tests, examples, and fixed bugs related to caching, resolvers, and type handling within the library. The user also updated the examples to the new API and changed them to use device API instead of REST.
A CLI tool that bridges React Native modules & UI components with ease 🎉
Role in this project:
Mobile Developer (Android/iOS)
Contributions:2 releases, 55 commits, 9 PRs in 7 months
Contributions summary:Peggy contributed significantly to the creation of a CLI tool for bridging React Native modules and UI components. Their work involved developing templates for both iOS (Swift and Objective-C) and Android, which included setting up the necessary module and component structures. They also added documentation to the Android examples and made the file operations more modular.
objective-creactreact-nativebridgeandroid
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