Summary
Phoebe Chua is a User Experience Researcher with a decade of experience turning qualitative and quantitative evidence into product strategy and business decisions, currently leading high-impact research programs at Google in Mountain View. She holds a Ph.D. in Informatics (HCI) from UC Irvine, was an Affiliate at Harvard’s Berkman Klein Center, and combines rigorous academic training with practical UX work across startups, nonprofits, and large tech platforms. Phoebe’s research toolkit spans interviews, fieldwork, surveys, usability testing, and ethnography, and she routinely influences VP-level roadmap discussions and secures executive buy-in for business-critical initiatives. Her background in mathematics, computer science, statistics, and music gives her a rare mix of analytical precision and creative sensitivity that informs inclusive, evidence-driven designs. Past projects include large-scale cross-team research at Google and Facebook Marketplace studies that shaped product direction, plus fieldwork improving assistive tech adoption in Ghana—demonstrating impact from local communities to global platforms.
10 years of coding experience
9 years of employment as a software developer
Bachelor’s Degree (Hons), Mathematics with Minors in Computer Science, Statistics, and Music, 4.0/4.0, Bachelor’s Degree (Hons), Mathematics with Minors in Computer Science, Statistics, and Music, 4.0/4.0 at Messiah College
Oxford Study Abroad Programme, Operations Research and Econometrics, 4.0/4.0, Oxford Study Abroad Programme, Operations Research and Econometrics, 4.0/4.0 at University of Oxford
Doctor of Philosophy (Ph.D.), Informatics, 4.0/4.0, Doctor of Philosophy (Ph.D.), Informatics, 4.0/4.0 at University of California, Irvine
English, Chinese, Malay, Chinese