Summary
Polina Roshchina is a senior PPC specialist with 10 years of multi-channel digital marketing experience, currently managing €90k+ monthly ad spend across Google, Meta, Bing, LinkedIn, TikTok, DV360 and regional platforms. She combines deep market research, cross-channel analytics and hands-on campaign execution for e-commerce and lead-generation clients across 20+ industries and multiple European markets. Polina has led small teams and coordinated external partners, driving award-winning projects through rigorous testing and data-driven strategy. A former freelance consultant who advised 40+ businesses, she pairs rapid, cost-effective execution with strong brand voice and content skills, including copy and audio/video production. Based in Prague, she brings a rare blend of technical PPC grit and creative audio/teaching experience that informs persuasive ad creative and campaign storytelling.
10 years of coding experience
8 years of employment as a software developer
Master's degree, International Business, Master's degree, International Business at Brno University of Technology
Bachelor's degree, Business/Managerial Economics, Bachelor's degree, Business/Managerial Economics at Vysoké učení technické v Brně