Rachel Reveley is a Senior Product Designer based in Sheffield with over two decades of experience evolving from front-end development into strategic UX leadership across eCommerce, enterprise reporting, LMS and engineering tools. She combines pragmatic research-led design—user interviews, moderated/unmoderated testing and HEART metrics—with hands-on prototyping in Axure and Figma to deliver measurable product improvements. At Kallidus she led a successful rebuild of an e-learning player and has driven discovery work that shaped product differentiation and coaching solutions. Comfortable translating complex technical constraints to non-technical stakeholders, she regularly presents in governance forums and runs customer academies. Her background in front-end coding and data-driven A/B experimentation means she designs with an engineer’s mindset and a marketer’s attention to conversion. Colleagues describe her as an intuitive collaborator who bridges operational needs and product teams to turn messy briefs into clear, usable outcomes.
12 years of coding experience
4 years of employment as a software developer
A-Level, Graphic Design, A-Level, Graphic Design at Hull College
BA Hons, History of Art, 2.1, BA Hons, History of Art, 2.1 at Birkbeck, U. of London
Graphic Design, Graphic Design at Cumbria Institute of the Arts
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