Rafael Novello is an AI and data leader based in São Paulo with 15 years of experience evolving from backend engineering to building and scaling machine learning platforms. At PicPay he created and led teams that took production models from one to 200+, delivered generative-AI customer support that cut human touchpoints by ~53%, and modernized the datalake to lower costs and incidents. He combines hands-on ML and data-engineering expertise with people leadership—having built and mentored teams up to 17 engineers and led company-wide Chapters to democratize Data & AI. His background includes building high-throughput distributed systems as a CTO/co‑founder and teaching AI at MBA level, reflecting both product-first pragmatism and a habit of translating research into operational impact. An unusual strength: he pairs classic ML (fraud and scoring) with practical generative-AI deployments, bridging risk-sensitive fintech needs with productivity gains.
15 years of coding experience
11 years of employment as a software developer
Executive MBA Liderança e Gestão, Executive MBA Liderança e Gestão at MBA USP/Esalq
Postgraduate Specialization Software Engineering, Postgraduate Specialization Software Engineering at Pontifícia Universidade Católica de São Paulo
Nanodegree Machine Learning, Nanodegree Machine Learning at Udacity
Postgraduate Specialization Neuroscience and Behavior, Postgraduate Specialization Neuroscience and Behavior at Pontifícia Universidade Católica do Rio Grande do Sul
Curso Superior de Tecnologia (CST) Information Technology, Curso Superior de Tecnologia (CST) Information Technology at Fatec Baixada Santista Rubens Lara
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