Summary
Raquel Godoy is a Senior Product Marketing Manager with nine years of experience translating complex technical products into clear, user-centered narratives for developer and cloud audiences. She has driven product-led growth and content strategies at VMware and Runecast, led documentation and developer journeys at Bitnami, and now shapes product marketing at Ansys. Her background in technical writing, UX and analytics, plus a journalism and literature foundation, gives her a rare blend of storytelling craft and data-informed product positioning. She also directs documentary films, applying narrative instincts from filmmaking to customer storytelling and brand narratives. Known for simplifying complexity, she has a track record of scaling developer engagement (notably large subscriber growth at VMware) while redesigning documentation portals and web experiences to improve adoption.
9 years of coding experience
12 years of employment as a software developer
Licentiate degree Theory of literature and comparative literature, Licentiate degree Theory of literature and comparative literature at Universidad de Granada
Licentiate degree Journalism, Licentiate degree Journalism at Universidad Complutense de Madrid
Master's degree Web Analytics and User Experience (UX), Master's degree Web Analytics and User Experience (UX) at IEBS Business School
Spanish, English