Rashmi Agarwal
Senior Director, Marketing Analytics, Insights & Strategy
Bengaluru, Karnataka, India
Summary
👤
Senior🎓
Top SchoolRashmi Agarwal is a marketing analytics leader with about 12–15 years of cross-industry experience driving data-driven growth across IT, financial services and manufacturing. Currently Senior Director of Marketing Analytics, Insights & Strategy, she has built and scaled global analytics functions that span inbound growth, digital media, enterprise and customer analytics to improve campaign effectiveness and optimize GTM investments. Known for translating complex attribution and predictive models into actionable marketing and sales playbooks, she has led ABM segmentation, lead-scoring enhancements and end-to-end pipeline measurement. Rashmi’s background in apparel manufacturing and industrial engineering gives her a practical operations mindset that informs pragmatic analytics solutions. Based in Bengaluru, she combines strategy, hands-on modeling and a track record of winning stakeholder buy-in to unlock measurable growth.
12 years of coding experience
10 years of employment as a software developer
Bachelor’s Degree Apparel Manufacturing and Information Technology, Bachelor’s Degree Apparel Manufacturing and Information Technology at National Institute of Fashion TechnologyMaster of Business Administration (M.B.A.) Marketing, Master of Business Administration (M.B.A.) Marketing at Xavier Institute of Management(XIM Bhubaneswar)
Github Skills (26)
mental-health10
capybara10
open-government9
health9
webpack9
ruby9
rails9
democracy9
rspec9
react9
html8
ruby-on-rails8
javascript8
e-government8
experiences8
Programming languages (5)
Github contributions (5)
rashmiagar/Homecare
Dec 2013 - Jun 2020
Contributions:14 commits, 1 push, 1 branch in 6 years 6 months
rashmiagar/bio_pages
Aug 2016 - Jun 2020
Contributions:3 pushes, 11 branches, 3 issues in 3 years 10 months
Find and Hire Top DevelopersWe’ve analyzed the programming source code of over 60 million software developers on GitHub and scored them by 50,000 skills. Sign-up on Prog,AI to search for software developers.