Summary
Rastko Vukašinović is a seasoned tech leader and software architect with over 20 years of experience, currently heading Solution Architecture for adidas' digital experiences and personalization, product data and content technologies. He blends TOGAF-influenced architecture practice with evolutionary and risk-driven approaches to deliver global technical strategy and high-impact initiatives across .com, mobile apps and CRM. Known as a coach-style leader, he builds and scales engineering organizations while staying hands-on in delivery and product management, backed by certifications and training in LSS, Scrum and Kanban. He frequently operates at director level with senior stakeholders and has taken interim digital product leadership roles, plus guest-lecturing on digital personalization at VU Amsterdam. Early roots in front-end and backend web development and an ongoing curiosity—captured by his Github motto “The trouble is you think you have time.”—underscore a pragmatic, delivery-focused mindset.
11 years of coding experience
18 years of employment as a software developer
Senior High School, Computer and Information Sciences and Programming, 4.8, Senior High School, Computer and Information Sciences and Programming, 4.8 at Tehnička škola, Smederevo
Advanced University student, Physics, Computer Science, Programming, IT, 8.3/10, Advanced University student, Physics, Computer Science, Programming, IT, 8.3/10 at Faculty of Physics, University of Belgrade