Summary
Rebecca B is a Senior Web Designer with 11 years of experience specializing in responsive HTML email design and development for B2B and B2C marketing at Pearson. She blends creative design skills (Photoshop, Illustrator, Dreamweaver) with marketing platforms like Marketing Cloud and Pardot to nurture, engage, and convert audiences for education products and events. Known for high energy and adaptability, she communicates design decisions to cross-functional teams and optimizes campaigns to meet measurable goals. Her background spans event operations and volunteer program management at MIT, which informs a user-focused, deadline-driven approach and an ability to lead under pressure. Unusually for a designer, she completed an intensive full-stack web development immersive, giving her practical coding chops that enhance collaboration with developers. Based in Massachusetts, she pairs a strategic marketing mindset with hands-on email production to deliver reliable, data-informed creative.
11 years of coding experience
7 years of employment as a software developer
JD, Law, JD, Law at Boston University School of Law
BA, Theology, BA, Theology at Creighton University