Reint Hoiting is a pragmatic technology leader and CTO with five years in senior engineering and executive roles, currently steering product and platform strategy at DJ.Studio and AppMachine. He excels at architecting consumer-facing platforms and tooling that scale—most notably a timeline-based editor used by 150K+ DJs—and has a strong background in .NET, React, cloud-native services and design systems. Reint blends hands-on engineering with hiring, mentoring and cross-functional leadership, having built and led international teams at Newfold Digital to simplify website creation for millions of small businesses. He brings a rare mix of product-focused empathy (from live music tooling to builder platforms) and deep operational experience building high-throughput analytics and streaming systems. Academically trained in software engineering with honors, he pairs technical depth with a knack for making complex workflows feel effortless for end users.
5 years of coding experience
15 years of employment as a software developer
Bachelor of Applied Science (BASc), Finance and Financial Management Services, Bachelor of Applied Science (BASc), Finance and Financial Management Services at Hanzehogeschool Groningen
Higher General Secondary Education, Higher General Secondary Education at Ommerlander college
Bachelor of Applied Science (BASc), Informatica (Software engineering) / Hogere opleiding Software engineer, cum laude (Latin honors), Bachelor of Applied Science (BASc), Informatica (Software engineering) / Hogere opleiding Software engineer, cum laude (Latin honors) at NHL Hogeschool
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Reint Hoiting - Chief Technology Officer at DJ.Studio