Reuven Drori is a seasoned sales and marketing executive with 13+ years driving global growth for RFID and wireless networking businesses, currently serving as VP RFID Marketing & Sales at MTI Wireless Edge. He built the sales and marketing organization and turned a nascent product line into an industry-leading offering, growing regional revenues from $50K to over $2.5M annually across the USA, China, Europe and Southeast Asia. Reuven has closed major OEM and integrator partnerships (3M, Honeywell, Trimble and others) and established distributor, VAR and rep networks that made his products near-industry standards. He combines hands-on go-to-market execution—campaigns, collateral, contracts and business cases—with strategic product definition and channel development. Earlier roles at Nexus Telocation and LSI honed his expertise in LBS, AMR and telecom channels, backed by an MBA in Finance & International Marketing. Known for turning technical products into global commercial successes, he excels at bridging engineering, partners and markets in complex international ecosystems.
13 years of coding experience
6 years of employment as a software developer
Tel Aviv University
Master of Business Administration (MBA), Finance & International Marketing, Master of Business Administration (MBA), Finance & International Marketing at University of Bradford
Contributions:30 commits, 21 pushes in 6 years 6 months
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Reuven Drori - VP RFID Marketing & Sales at MTI Wireless Edge