Rian Van Der Merwe

Senior Director Of Product Management at Cloudflare

Portland, Oregon, United States
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Summary

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Rockstar
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Top School
Rian Van Der Merwe is a product leader with 21+ years designing and scaling B2C, B2B, and platform products, now leading Data Platform and Product Analytics at Cloudflare where his teams run one of the world’s highest-throughput ClickHouse deployments. He combines strategic context-setting with hands-on execution—writing code, building MCP servers, and shipping internal tooling—to close the gap between platform infrastructure and end-user product outcomes. Known for raising the bar on AI-assisted product work, he built an open-source AI workflow for PMs, runs internal training, and publishes practical guides on agentic workflows and integrations. Rian has repeatedly grown and integrated products through acquisitions (Jeli → PagerDuty, Wildbit → ActiveCampaign) and scaled Postmark from $1.7M to over $12M ARR, blending revenue accountability with product craft. Based in Portland, he pairs academic depth (advanced degrees in information science and internet marketing) with a rare mix of research-driven thinking and operational discipline.
code10 years of coding experience
job22 years of employment as a software developer
bookM.Sc (Eng), Information Science, M.Sc (Eng), Information Science at Stellenbosch University
bookPh.D, Internet Marketing, Ph.D, Internet Marketing at Curtin University
languagesEnglish, Afrikaans
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Stackoverflow

Stats
11reputation
608reached
3answers
0questions
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Github Skills (47)

markdown10
cloudflare10
mdx10
algolia9
product-management9
postmark9
inbound9
jekyll9
music9
management8
devrel8
lastfm8
jekyll-theme8
sdk8
github-pages8

Programming languages (10)

TypeScriptMDXC#CSSJavaScriptPHPObjective-CHTML

Github contributions (5)

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rianvdm/pm-resources

Apr 2019 - Dec 2022

A collection of resources for product managers.
Contributions:4 commits, 66 pushes, 2 branches in 3 years 8 months
product-management
rianvdm/my-music-next

Aug 2024 - Nov 2025

Website and Discord bot for album and artist info, and universal streaming links.
Contributions:1 PR, 475 pushes, 5 branches in 1 year 3 months
musicmusic-bot
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