Richard Wheeler is an operational leader and design-minded executive with 11 years of experience steering mission-driven technology initiatives for government, nonprofits, and industry. As COO and President of The So Company, he leads cross-disciplinary teams that combine human-centered design, research, content, and engineering to improve services for veterans, healthcare, and defense clients. He also brings academic rigor to practice as a long-time UCLA lecturer in Design Media Arts, teaching design culture and color while mentoring the next generation of designers. Richard blends an MFA and MA with hands-on program leadership to translate complex policy and user needs into usable digital experiences at scale. Based in South Pasadena, he is skilled at aligning creative practice with compliance-driven government procurement (including 8(a) SDVOSB experience), a not-obvious strength that helps bridge design and contract execution. Colleagues know him for seeing how things look and making those observations drive measurable improvements in service delivery.
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Richard Wheeler - Chief Operating Officer And President