Rob Chudzik is a marketing analytics leader with 11+ years of experience designing, executing, and measuring B2B marketing programs—currently driving Broker Engagement, Lead Nurturing, and Brand Campaign analytics at Evernorth. He combines hands-on analytics (A/B testing, lift analysis, segmentation, predictive modeling) with product ownership of a Broker Marketing Database that consolidates disparate internal and third-party data. Comfortable managing small analytics teams and offshore data science partners, Rob translates complex models into clear stakeholder insights and measurable program value. His background spans in-house agency work, CRM-driven email strategy, and large-scale web and CRM implementations from roles at Cigna and UConn. Outside work he brings the same analytical rigor to rugby, coaching at the college and youth levels and supporting the USA Eagles 7s with opposition video analysis.
Contributions:12 pushes, 1 branch in 2 years 4 months
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Rob Chudzik - Market Insights Advisor at Evernorth