Summary
Rob Griffin is a seasoned marketing and communication consultant with over 25 years of experience helping organizations translate tacit knowledge into clear content strategy, infographics, and IMCC planning. He leads GriffGraff, LLC and teaches marketing and digital communication courses at Westfield State University, blending academic rigor with hands-on consultancy. Rob’s background spans project leadership in healthcare technology initiatives and curriculum development for interactive media, giving him a rare mix of technical communication and strategic storytelling. He is skilled at eliciting the “unsaid” insights from clients and converting them into compelling marketing assets that drive business advantage. Based in the Springfield, MA area, Rob also maintains a long-running interest in technology’s societal role, demonstrated through his professional blogging and pandemic-focused writing.
13 years of coding experience
14 years of employment as a software developer
Bachelor of Arts - BA, PSYCHOLOGY, Bachelor of Arts - BA, PSYCHOLOGY at Brandeis University
Holyoke Catholic High School, College/University Preparatory and Advanced High School/Secondary Diploma Program, Holyoke Catholic High School, College/University Preparatory and Advanced High School/Secondary Diploma Program at HCHS
M.S., Public Communication, M.S., Public Communication at Boston University
French