Summary
Rob Reid is a Technical Evangelist at Cockroach Labs with 11 years of hands-on experience building backend, frontend, and messaging systems across industries including finance, telecoms, retail, aerospace, and public safety. He has progressed from C#/WPF specialist roles at trading and travel firms to leading engineering and architecture at LUSH Digital and Lilium, scaling teams and production microservices that integrate databases like CockroachDB, Spanner, Redis and messaging platforms. Comfortable across the stack, Rob has shipped payments, stock, search and orders services and has deep experience with distributed systems, multithreading and integrations with third-party systems such as Adyen and Google Cloud. He pairs technical leadership with people-focused governance and supplier strategy, growing teams from ~13 to ~30 while remaining a pragmatic contributor to code and architecture. Based in London, he blends enterprise-grade engineering discipline with a knack for translating complex platform capabilities into developer-friendly evangelism.
11 years of coding experience
17 years of employment as a software developer
Software Engineering, Computer Science, First Class (Hons), Software Engineering, Computer Science, First Class (Hons) at Kingston University