Robin Johnson
Content Designer at Cash App
Salt Lake City, Utah, United States
Summary
👤
Senior🎓
Top SchoolRobin Johnson is a content designer with 11 years of experience shaping how digital products and AI systems communicate with users, currently designing AI behavior at Cash App from Salt Lake City. She brings deep expertise in product content strategy from four years at Airbnb—where she built regulatory education and standards to help hosts navigate complex local laws—and a track record of scaling content programs at Optimizely that drove measurable revenue and high-performing long-form assets. Comfortable at the intersection of product, policy, and marketing, Robin has launched education initiatives, templates, and video and case study programs that translate complex topics into clear user experiences. Her journalism background (Northwestern) and early newsroom experience inform a concise, audience-first writing style that excels under deadline and in cross-functional settings. She also spent several years as a freelance writer, a less obvious thread that honed her adaptability across industries and channels.
11 years of coding experience
11 years of employment as a software developer
French Language and Political History, French Language and Political History at Institute for European StudiesB.S., Journalism and International Studies, B.S., Journalism and International Studies at Northwestern University
English
Github Skills (4)
optimizely9
html6
marketing3
css3
Programming languages (1)
Github contributions (2)
optimizely/scribe
May 2015 - Feb 2016
Long-form static, reponsive HTML publishing engine for Optimizely.
Contributions:20 commits, 13 PRs, 17 pushes in 9 months
optimizely
optimizely/marketing-website
Jan 2015 - Aug 2015
Contributions:5 PRs, 10 pushes, 5 branches in 7 months
cssoptimizelymarketing
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