Summary
Ronald Figueroa is a Senior UX Researcher based in Austin with 11 years of experience blending user research, content strategy, and hands-on front-end development. He currently shapes product experiences at Epsilon, drawing on a background that includes web engineering roles at AMD, HotSchedules, and XO Group where he bridged design, analytics, and implementation. His early work managing content for Toyota and running a freelance web consultancy gives him a practical fluency in LAMP stacks, CMS workflows, SEO, and training stakeholders to own their sites. Ronald’s psychology education and time directing a cognitive science lab inform a research approach that pairs rigorous user testing with pragmatic product tradeoffs. Notably, he combines qualitative insight with technical chops—prototyping front-end solutions and producing documentation that accelerates cross-functional delivery.
11 years of coding experience
21 years of employment as a software developer
BA Psychology, BA Psychology at San Diego State University
English, Spanish