Ross McIlwaine
Lead Senior Product Manger at onXmaps, Inc.
Idaho Falls, Idaho, United States
Summary
👤
Senior🎓
Top SchoolRoss McIlwaine is a product leader with 11 years of experience who specializes in turning mapping and consumer products into AI-powered, user-centric experiences. As Lead Senior Product Manager at onX, he defines AI strategy and governance, leads 0→1 discovery for context-aware recommendations, and runs internal AI buildathons that surface high-value opportunities and raise organizational AI fluency. His background spans consumer, platform, and B2B products—from launching community-driven trail reports and collaborative features at onX to driving BI adoption and engagement at Addepar—combining hands-on engineering roots from a coding bootcamp with senior product leadership. He’s skilled at designing network effects, viral loops, and multiplayer experiences that drive organic growth, and he brings a practical, iterative approach to shipping complex features. Outside of product, Ross applies the same coaching and risk-management instincts as a professional ski coach and whitewater kayaker, reflecting a bias for action and experiential design.
11 years of coding experience
11 years of employment as a software developer
Westminster University
Github Skills (3)
capstone8
swift1
ios1
Github contributions (5)
rdm0423/Myosin
Apr 2015 - Nov 2015
Contributions:15 commits, 10 PRs, 101 pushes in 7 months
capstonemountaindev
rdm0423/cardalot
Mar 2015 - Mar 2015
Contributions:29 pushes, 1 branch in 2 days
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